Acceptable Use Policy
Last updated: November 11, 2026
This Acceptable Use Policy ("AUP") applies to anyone sending email or SMS through MaxInbox Send. It exists to protect recipients, protect our sending infrastructure's reputation, and keep MaxInbox Send compliant with anti-spam law, including Romanian Law 506/2004, the EU ePrivacy Directive, GDPR, and CAN-SPAM where applicable.
1. Consent is mandatory
You may only send to recipients who have given prior, verifiable opt-in consent to receive messages from your specific brand.
- Purchased lists
- Scraped or harvested addresses
- Rented or shared lists
- Co-registration lists
- Any list where consent cannot be demonstrated
2. Sender identification
Every message must clearly and accurately identify the sending brand, with a real reply-to or contact address. Misleading subject lines, spoofed sender names, or disguised sending domains are prohibited.
3. Unsubscribe is mandatory
Every marketing message must include a functioning one-click unsubscribe link, and bulk email must carry the List-Unsubscribe header (RFC 8058, one-click). Unsubscribe requests are honored automatically and promptly — we enforce this at the platform level.
4. Automatic suppression
MaxInbox Send automatically maintains a suppression list and stops sending to any address that hard-bounces, files a spam complaint, or unsubscribes. Suppressed addresses may not be re-added.
5. Prohibited content
You may not use MaxInbox Send to send content that is illegal, deceptive, phishing-related, malware-laden, or that promotes products or services we do not support, such as counterfeit goods.
6. Thresholds and enforcement
We monitor bounce rate and complaint rate for every sender. If your bounce rate exceeds 5% or your complaint rate exceeds 0.1% on a sustained basis, we may warn, throttle, suspend, or terminate your sending access, without liability to you, to protect our shared sending reputation and compliance with Amazon SES and other infrastructure providers' policies.
7. Reporting abuse
If you believe you received an unwanted message through MaxInbox Send, contact hello@maxinbox.io. We will investigate and take action, including suppression and account review.
8. Changes
We may update this policy from time to time. Continued use of MaxInbox Send after a change constitutes acceptance.